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| Destination branding: Legacy thinking still prevailing? |
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| Amazing, Truly, Uniquely, WOW, even Bloody - you name it, every adjective has been thrown at destination branding. Is there still too much legacy thinking attached to the business of destination branding when customers are changing so rapidly? Yeoh Siew Hoon reports. |
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At every tourism conference I attend, there's always a lot of angst that goes on about destination branding...MORE |
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| PCW's Learning Solutions a "revolution" |
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| "No power out there that will prevent this from being a success," says Ram Badrinathan |
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Ram Badrinathan, the newly-appointed vice president of PhoCusWright's new division, Learning Solutions, wanted to be sure its initial product line, MasterClass, would work as well in real life as it sounded on paper...MORE |
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| Agents fighting fit to take on challenges of 2010 |
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| Abacus says investments in technology and online space have paid off for agents with more wanting to embrace new channelspace have paid off for agents with more wanting to embrace new channel |
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It appears that the year of "Tough Love" may have been good for travel agencies in Asia, putting them in better shape to take on the challenges ahead, particularly in the online space....MORE |
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