How Daphne survived on social media alone in London
In the end, it was the cold that turned out to be the biggest challenge for Daphne Chui, the Singaporean girl, who took on the CanMan social media experiment of surviving in London for five days on social media alone.The experiment, which took place during Social Media Week, saw Martin Pasquier [...]
New CEO sets direction on branding, expansion and distribution for Jin Jiang
As China’s leading hotel group with a sprawling network of 120,000 rooms, Jin Jiang Hotels has yet to develop a brand reputation that matches its size.The Jin Jiang name, which has been around for over 80 years, should have been widely recognised as China’s national brand but it is not. German [...]
9flats banks on security and customer service to make it big in Asia
9flats, the Berlin-based apartment rental platform, is banking that its attention to security issues and customer service will help it gain traction in Asia, a market that is still new to the idea of short-term lets.The company, which managed to raise up to US$10 million of funding by last August, [...]
Confession: The best seafood I’ve ever had and it’s not in Asia
It’s been nearly two weeks and I’ve been waiting for the sensation to pass but still it hasn’t and so I feel compelled to share it.Disclosure: This post is about food. So if you are not a foodie, you can stop reading.If you are still with me, then I want to tell you about the best seafood mea [...]
Join the fight for the “Big Flight” on MAS’ new A380
Malaysia Airlines (MAS) has launched "The Big Flight" competition on its official YouTube brand channel, which will see the winners earning a joyride on the airline's Airbus A380 aircraft in June."This is the first time any airline has given YouTube users an opportunity to be part of a milestone [...]
Abacus claims leadership in LCC, hybrid airline content in region
Abacus International saw a healthy year-on-year growth of 27% in 2011 against 2010 in the airline portfolio. It expects the growth to continue.Fuelling this growth was the signing of several exclusive contracts with airlines that include AirPhil Express from the Philippines; Sapsan, an LCC from Ka [...]
‘When women come, men come’ – Google, MakeMyTrip confirmed for WITX
I was at the Singapore Tourism Industry Conference, organised by Singapore Tourism Board, this morning and one of the topics that came up for discussion was the women’s market – okay, asked by yours truly.The most candid answer came from Edward Chia (left), co-founder of the Timbre Group, a li [...]
So you think you can make a short film? Langham Place dares you
Know how we are always discussing that last movie we saw with friends? Well, that sort of conversation led to the new social media campaign launched by Langham Place Hotels last night.As Sean Seah, vice president, e-commerce, loyalty and partner marketing, recalls, it was on a Friday, October 16, [...]
Ostrovok looks to Ctrip for lessons on building uniquely Russian model
On his plate were piled pancakes, eggs, bacon, cereal and bread. I had never seen such an awesome breakfast. But Serge Faguet is clearly going to need all the energy he can summon for the mission he has set for himself.Over breakfast on the sidelines of ITB Berlin, the young Russian tells me that i [...]
Route cuts part of bigger picture to build optimal network, says Azran
Recently AirAsia X has been shedding more routes than adding, leading to speculation that its low cost longhaul model isn't quite working out. Starting in January, the Malaysia-based affiliate of AirAsia slashed four routes - London, Paris, Mumbai and New Delhi.And then even before the dust had s [...]
