Posts by Zubair Ashraf
Meet the man who wants to build BBC.com/travel into a potent force
04/12/2010 by Zubair Ashraf
A couple of evenings ago, I had the opportunity to meet David Allan, bbc.com’s travel editor.  Bbc.com launched its new dedicated travel section in August this year.David’s presentation was an informal one on one with him being asked some questions by his BBC colleague, Phu Trong – Director D [...]
Melbourne Cup, from flash to trash in six hours
10/11/2010 by Zubair Ashraf
I didn't even know what the Melbourne Cup was till one faithful July evening, when we were invited to a gala dinner at the St. Regis in Singapore, which was in honour of the 150th anniversary of the Melbourne Cup.As the evening progressed, and they showed us videos of the horse racing and all the ho [...]
Now everyone can talk and text
06/10/2010 by Zubair Ashraf
AirAsia, Asia’s leading low-cost carrier, made it possible for “everyone to fly” when it entered the market with extremely low, unbelievable fares. Now together with Malaysian giant telco, Maxis Bhd, and Swiss-based OnAir, the airline is offering in-flight calls and data.Pictured left:  AirAs [...]
Life as it should be read, and lived
21/11/2010 by Zubair Ashraf
I have just finished reading my first book on the Kindle – Freedom by Jonathan Franzen, the book that shot to fame after President Obama bought it for his daughters and Oprah Winfrey endorsed it.It’s rather fitting, really. The Kindle allows you to enjoy a book in as free a fashion as you can im [...]
How to play the mobile game in 2011
30/12/2010 by Zubair Ashraf
A new year simply wouldn’t be complete without top ten lists, countdowns and predictions for the year to come. In that spirit, I’ve put together five predictions for mobile in 2011, and offered some pointers and potential next steps.1. Tablets – The hits will just keep on comingThe Apple iPad [...]
I found the promised Golden Land – Myanmar (Burma)
22/09/2010 by Zubair Ashraf
I've always dreamt of going to Myanmar. The name itself exudes exoticism and mystery. And it doesn't disappoint. From the magical landscape, beautiful people and temples scattered all over the vast land, Myanmar is truly the Golden Land.And contrary to what I had heard before, the food was surprisin [...]
Instant measurability both boon and curse, says Purple Click’s Teo
21/09/2010 by Zubair Ashraf
The instant measurability of digital advertising is both a blessing and a curse, according to Desmond Teo of Purple Click.Speaking on “Mobile Marketing: Web 3.0 on the Go”, he said because they were so measurable, they were attractive to advertisers.But it also means that some campaigns are not [...]
ITB Asia opens as region drives growth
21/10/2010 by Zubair Ashraf
ITB Asia 2010 opened today in Singapore with the travel industry in Asia confident again and enjoying strong growth in leisure, meetings and corporate travel. Exhibitor numbers at the three-day B2B travel show organized by Messe Berlin (Singapore) are up 6 per cent on last year, with growth in the [...]
ITB Asia puts association meetings business in spotlight
26/08/2010 by Zubair Ashraf
ITB Asia has attracted over 25 speakers to address Association Day, a specialist forum 20-21 October that is dedicated to understanding and growing the association meeting sector in Asia.Annual and bi-annual association meetings for doctors, insurance experts, dentists, scientists and other professi [...]
Love, and people, make the world go round
30/11/2010 by Zubair Ashraf
I am in a part of New Zealand which was the site of the country's first Capital at Okiato (formerly Old Russell). The Bay of Islands is in the far north of New Zealand and before Captain Cook's visit in 1769, Russell, where I spent the night, was an established settlement of various Maori tribes.(Pi [...]