Shangri-La grows Facebook fans with birthday treat
17/02/2011 by WiT

It’s good to see a brand like Shangri-La engage with Facebook – for its 40th anniversary this year, it is inviting all its Facebook friends and fans to have a free meal on their birthday at any of the hotels’ operated restaurants in any city throughout the year.

That gives customers a choice of restaurants in 70 Shangri-La and Traders hotels, with 40 more projects in the pipeline. 

To enjoy the special offer, visitors have to register on Shangri-La’s Facbook fans-only.

Kent Zhu photo websiteAccording to Kent Zhu (pictured left), group director of sales and marketing of Shangri-La Hotels and Resorts, in just six months, Shangri-La’s Facebook family has grown to over 95,000 fans. 

“This is our way to say thank you to our loyal guests and patrons at our hotels worldwide.”

He said that since launching their offer on Facebook in December 2010, over 2,500 people have already registered for their birthday treat.

The offer is valid on the birthday of the Shangri-La Facebook fan only until 31 December 2011. Pre-registration is essential and the offer is subject to availability.

 (Pictured is Restaurant Petrus at Island Shangri-La Hotel, Hong Kong)

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