Featured stories from TravelWeekly Asia: Malaysia’s strategy to boost Chinese arrivals, MERS’ effects on Korea’s tourism industry, Forrester’s new research on millennials
Malaysia looks to smaller Chinese cities for tourists
Malaysia is targeting second-tier cities in China like Nanjing and Fuzhou to push tourism numbers up again after a huge drop as a result of the air disaster involving Chinese tourists.
Chinese have been avoiding Malaysia since the disappearance of Malaysia Airlines MH370, which mysteriously disappeared enroute from Kuala Lumpur to Beijing in March last year. Of the 239 people on board, 153 were Chinese.
Read the full story here.
MERS will hit tourism sector: analysts
Media reports in Singapore have quoted analysts saying financial stocks exposed to the regional tourism sector will likely bear the brunt of the MERS (Middle East respiratory syndrome) outbreak that has shaken North-east Asian markets.
Travel company stocks in Singapore have already seen fall-offs. Singapore Airlines’ has reportedly lost 10.4 per cent since May 20, while Tigerair closed 6.35 per cent lower at 29.5 cents over the same period.
Read the full story here.
Millennials are over-rated and under-funded, says new research
Retailers should stop obsessing over millennials and instead turn their attention to older generations with greater financial power, writes Forrester’s Sucharita Mulpuru in new research.
Mulpuru debunks three common myths that drive retailers’ obsession, one of which is that millennials are fundamentally different from other generations because of their exposure to technology.
Read the full story here.
• Featured image credit (Jonker Street, Malacca): gracethang/iStock