Posts by Zubair Ashraf
C-Spotting with WIT: Customer Moment #1
04/05/2010 by Zubair Ashraf
In line with the WIT Conference 2010 theme, “The C-Spot”, WIT shares a customer moment.May 4, 2010 – lunchtime at Mezza9, Grand Hyatt, SingaporeI am with Hans Lerch, CEO of Hotelplan, Switzerland, who is staying inhouse. It’s 12.45pm, Hans is clearly in a hurry as he has another appointment [...]
Bangkok’s pain is Bali’s gain
04/05/2010 by Zubair Ashraf
The political unrest in Bangkok has proved to be a boon for Indonesia with travel demand shifting to alternative locations such as Bali and Jakarta, said Robbie Cooke, CEO and managing director of Wotif Group, which opened its fifth Asian office in Bali this week.Cooke said the group has seen steady [...]
How the virtual “check-in” could Impact travel
04/05/2010 by Zubair Ashraf
Steven Gong of Circos Brand Karma writes about how location-based social networks such as Foursquare could influence the hospitality industry.Location-based social networks are currently the hottest topic in tech industry, with the first wave of early adopters already beginning to influence the rest [...]
Converting the price-driven to loyal
04/05/2010 by Zubair Ashraf
As it gears up to fly its 100th million passenger by the third quarter this year, Asia’s first low cost airline, AirAsia, is working on how to turn price-sensitive customers into loyal ones.The airline will be launching a frequent flyer programme soon and Kathleen Tan, regional head of commercial, [...]
Middle aged travellers leading in social media
29/04/2010 by Zubair Ashraf
Not only are middle aged travellers worth targeting – as highlighted in the recent report by ITB Berlin –but they are also shaping consumer views of the best hotels and holiday destinations at home and abroad through the use of social media.Indeed, tbe Social Travel Report by independent media a [...]
The lonely and unreasonable generation
28/04/2010 by Zubair Ashraf
My “IT butler” came round the other evening to install my new wireless Brother printer. Malcolm is a bit like my personal manual – I don’t like to read manuals – so I order things from him and he comes to fix them for me.“It’s very easy,” he invariably says. “You just need to know [...]
Cleartrip out to make the world smaller
28/04/2010 by Zubair Ashraf
If you think the world is small enough, well, Cleartrip of India wants to make it smaller.It will be launching its new product, SmallWorld, on May 10 at the Arabian Travel Mart in Dubai and what SmallWorld aims to do, according to founder & director, product and strategay, Hrush Bhatt, is offer [...]
The social networking habits of Asians
27/04/2010 by Zubair Ashraf
More than half of the total online population in the Asia Pacific region visited a social networking site in February 2010, reaching a total of 240.3 million visitors.The latest report from comScore Inc on social networking activity in Asia Pacific (excluding China) based on data from its World Metr [...]
Hot or Not? A General Manager’s Take
27/04/2010 by Zubair Ashraf
Hansruedi Frutiger, general manager of Movenpick Resort & Spa, Phuket, takes a moment to share his views on digital media and customer service in this video moment with WIT.
Job hunting in the age of social media
27/04/2010 by Zubair Ashraf
Although the web has provided great ways and tools to make job hunting easier and more time effective, who you know continues to be the single most decisive factor. Stéphane Pingaud, a senior marketing professional with 15 years’ experience in travel technology, tells about his job hunting experi [...]