Booking Holdings announced on July 9 it has entered into an agreement to purchase accommodation metasearch site, HotelsCombined.
The acquisition has been approved by HotelsCombined’s board of directors and stockholders and is expected to close later this year, subject to regulatory approval. Terms of the deal have not been disclosed.
Based in Sydney, Australia, HotelsCombined was founded in 2005 and has a strong presence in Asia Pacific and thousands of affiliates worldwide.
On completion of the deal, HotelsCombined will report into Booking Holdings’ leading travel metasearch brand, KAYAK.
“HotelsCombined has built a strong brand with loyal consumers across APAC, and we believe the team will be a great addition to KAYAK to further expand our worldwide metasearch strategy,” said Glenn Fogel, CEO of Booking Holdings.
Steve Hafner, CEO of KAYAK, added: We’ve admired their execution for many years. I’m eager to work together to strengthen our capabilities and global network.”
Commenting on the company’s sale, Hichame Assi, CEO of HotelsCombined (pictured left), said: “We’ve always been inspired by the entrepreneurial culture of Booking Holdings brands and are excited to be joining the family.
“Operating under the KAYAK umbrella will strengthen our proposition to both customers and partners with greater scale, product breadth and innovation.”
