As domestic travel picks up in Japan, players adapt with safety measures, micro-targeting and hybrid models
Ryokans,
road trips and retreats tipped to do well in first wave of rebound
In the past few weeks, domestic travel has begun to rebound in Japan, as evidenced by an increase in rail, hotel and attractions bookings. Restrictions on inter-prefecture travel have been lifted. The government has also [...]
New metrics needed to measure “touchy-feely” aspects, hybrid means longer product cycles – major rethink needed in business events sector
Covid-19 and its forcing us enmasse into the world of virtual and hybrid events is throwing up some very tough challenges for an industry, used to running physical events, to confront.
They range from finding new metrics to prove its value to changing its mindset to thinking longer product cycl [...]
Forced to go virtual, event organisers adapt and collaborate to create live “playbook” for successful meetings in the new world
Meetings and event professionals who met over a recent WiT Virtual to discuss what successful meetings look like in the new reality, shared things they miss most about physical events – the energy, the vibrancy, the opportunity to make new connections and to meet someone new at the buffet or coff [...]
As travel awakens from its coma across Asia, is it time to save ourselves?
Four-day work week, travel deals for travel employees, targeting the young, new and exciting road trip itineraries – what other ideas do you have for nourishing those fragile green shoots we are seeing, from Japan to China, Australia and Vietnam?
This morning, on my regular walk, I saw a rainb [...]
WiT Japan & North Asia 2020 returns to Tokyo on November 5
Forged in 2012 after the tsunami, event returns to rally industry
WiT Japan & North Asia, which was founded in 2012 to rally the industry after the Tohuku earthquake and tsunami in March the previous year, will return to Tokyo on November 5.
“We were forged out of a crisis, and we re [...]
WiT Virtual goes around the world in 6 hours on June 24
In collaboration with Phocuswright and PhocusWire, event will unite travel
As part of its “Unity in
Crisis” series, WiT Virtual will stage a “Around The World in 6 Hours” Summit
on June 24, which will start at 5pm SG time and follow the sun as it rises in
the U.S..
The event, run joi [...]
As domestic tourism engines restart, be mindful of consistent protocols and delivery of brand promise
Consumer confidence needs to be boosted, not broken, during fragile, early stage of recovery
As destinations restart their domestic tourism engines, it is critical that governments agree on health and safety protocols, and that travel brands deliver on their promise around the new procedure [...]
5 Books I’d Take To A Desert Island & Why
Planning your summer holiday? Well even if we can’t travel yet, we can still do so with our minds. Here are 25 books you can take with you to the desert island of your imagination. We asked five avid book readers of the WiT Community to share their choices and the reasons why.
Fritz Demopoulos [...]
Impact has been hard, but there’s light at end of tunnel as Daley pieces together a roadmap to recovery
During WiT Virtual, Louise Daley, deputy CEO, APAC, Accor was very realistic about the harsh realities being faced by the hospitality industry – poor occupancy rates, declining RevPAR, staff redundancies and furloughs. However, she also pointed out areas worthy of optimism in the sector. She iden [...]
In this, we are all absolute beginners – here’s to starting anew, bloopers and all
Speaking to Australian Gold Olympian athlete Chloe Dalton yesterday in WiT Virtual about building range and resilience, one other talk came to mind – champion skateboarder Rodney Mullen saying that the moment his winning streak ended was his moment of liberation – because that’s when he had n [...]
