Northstar Travel Media acquires Asia’s leading online travel content brand, Web in Travel
Secaucus, NJ USA, April 2, 2014 - Northstar Travel Media, the leading business-to-business information company serving the travel and meetings industries, has acquired Web In Travel(WIT), a Singapore-based multi-media platform content provider best known for its event series related to online trav [...]
Northstar buys Travel Weekly China, Travel Weekly Asia and Events China
Northstar Travel Media, the parent company of Travel Weekly, has acquired Travel Weekly China, Travel Weekly Asia andEvents China from Contineo Media, a multi-platform information provider based in Singapore, with locations in Beijing and Shanghai.
The acquisition of these travel trade titles [...]
Cash prize awaits winner of WIT Indonesia Challenge run with Wego, Kreavi
In the run-up to WIT Indonesia taking place April 23 in Jakarta, WIT is teaming up with Wego Indonesia and Kreavi to launch the WIT Challenge.
The competition, run in conjunction with Kreavi, the Indonesian designers crowd-sourcing platform, challenges students and young designers from ag [...]
Skyscanner kicks off first integrated marketing campaign in APAC
Global travel search site, Skyscanner, chose Singapore to launch its first integrated marketing campaign - Anywhere and Everywhere - in Asia Pacific with a call to action on 15 February for fans to send in a video of up to15-seconds of themselves, telling why they deserve to go on a trip around t [...]
Lights, Camera! Engage your guest with these five tips
This is a guest blog by Rocky Westbrook (pictured below left) from Sabre Hospitality on the effecitveness of using videos in hotel marketing.
In today’s online battle for room nights, a video can make all the difference.
Video is growing as a contributing factor to room night bookings. In a� [...]
Fastest, smartest, luckiest – HotelsCombined rolls out ad trilogy in Middle East
Fastest, smartest, luckiest – those are the three wordsHotelsCombined is using in its television commercials in the Middle East to tell consumers that if you use their site to search for hotels, you’re one of those three.
The three commercials, done in English and Arabic, uses humour to put [...]
Nine ways to capture the next billion customers in APAC, starting with China
Everyone knows the China market is huge and can only get huger – Chinese travellers are expected to make up 40% of Asian outbound (international) travellers by 2030.
And they can spend – according to the Boston Consulting Group, Chinese urban travellers took about 500 million domestic and out [...]
Asian travellers fuel global tourism’s growth as more take time off for holidays
Travel will be a major focus for many Asians in 2014, with a forecasted increase of 17% in travel budgets and a rise in trips over last year’s, according to findings from Travelzoo Asia Pacific’s annual subscriber survey.
The results also highlighted transformations in the vacation spendi [...]
Malaysia playing pivotal role in promoting intra-ASEAN tourism
Malaysia, which just launched Visit Malaysia Year 2014 (VMY 2014), is hosting the annual ASEAN Tourism Forum in Kuching, Sarawak from January 16 to 24. Its minister for tourism and culture, Dato' Seri Mohamed Nazri bin Abdul Aziz, believes ATF will be the perfect platform for the travel industry [...]
Crescentating buys HalalTrip.com, aims to build it into world’s largest OTA for Muslim-friendly travel
Crescentating, a leading authority on Halal travel, has acquired HalalTrip.com and is re-launching it as the world’s first full-fledged travel booking site specialising in the needs of the Muslim traveler.
Claiming to be the first global OTA platform targeting Muslim travelers, a market [...]
