News
Video hasn’t killed the radio star, so there
22/09/2010 by Zubair Ashraf
There’s something romantic about radio, don’t you think?I recall as a schoolgirl in Penang, hiding under my bedcovers, and tuning into the RAAF (Royal Australian Air Force) radio station. It was the only station playing decent music and I’d send in requests, and I’d wait for them to be answe [...]
Vietnam’s hotels go high tech
18/08/2011 by WiT
On your next visit to Vietnam you'll be unlocking your room door with your mobile phone, sign on an iPad when paying for dinner, and transact through a host of gadgets throughout your stay.Yes, hotels in Vietnam are jumping on to the tech bandwagon and are using innovative high-tech gadgets and late [...]
Vietnam’s online travel poised for growth, says Buffalo Tours’ Kien
17/05/2011 by WiT
Recently, Wotif Group signed a joint venture with Thien Minh Group which will see the two parties establish an OTA under the brand of iviVu. WIT interviews Tran Trong Kien, a medical doctor turned travel entrepreneur, and founder of Buffalo Tours in Vietnam and Indochina.Q: What was the intention [...]
Walking round Melbourne with a spring in my step
23/11/2010 by Zubair Ashraf
I woke up this morning to find a big, burly man standing over me. His arms akimbo over my seat on which I was still lying flat, he asked, “Would you like breakfast?”Caught like a kangaroo in the headlights at 2am (my time), I blinked and muttered, a response he took to mean a “Yes”.“Toast, [...]
Webjet takes a swipe at Expedia
30/03/2011 by WiT
Webjet Australia has issued a press statement (reproduced below), responding to the joint venture partnership between Expedia and AirAsia, questioning “does the world's largest online travel company sell AIR or only AirAsia? Has selling flights gotten too hard?” With yesterday's announcement of [...]
What will not be around in five years? Facebook?
24/06/2011 by WiT
What will not be around in five years, that was the question asked of the audience during the closing, open session at WIT Australia.At first, there was silence. Then a voice rang out. “Facebook,” it said. “Because people will finally realise they’ve got to have a real life.”The room erupt [...]
What’s the tweeting point for hotel customers?
15/11/2010 by Zubair Ashraf
Session Overview: In the old days, a good customer was someone who didn't bargain (too much), was loyal (almost always) and spent constantly and consistently. He was predictable, reliable and fair. But in today's world with new channels, which bring with them new measurements, is good still good? An [...]
Why forgetting a lot of what you know can sometimes help
14/02/2011 by Yeoh Siew Hoon
I was talking with a friend and business partner yesterday.  We were talking about some social media initiatives in the region and how there’s some very exciting stuff coming out of Vietnam.  We also talked about China in a similar vein and it got me thinking about why this might be.I think one [...]
Why Little Things Matter
08/02/2011 by WiT
I read this article the other day.  It’s called ‘Little Things Matter’ and it talks about ‘clever micro-interactions across different apps and websites’.  These interactions are used to both enhance the customer experience whilst, at the same time, subtly guiding them down a desired pa [...]
WIT Australia gathers massive local support as forecasts point to Asia for growth
01/06/2011 by WiT
Web In Travel’s first outing in Australia on June 21 in Sydney is getting strong local support and check out the views from Shangri-La Hotel where it will be held – photo was taken yesterday. Tourism Australia is the founding partner of the one-dayWIT Australia themed “Marketing to the new t [...]