News
We’re off! WIT BootCamp – the many and varied opportunities that is Asia Pacific
17/10/2011 by WiT
Bootcamp this year was kicked off by Siew Hoon  - of course!  She reminded us that you can follow all the action this year on our hashtag - #WIT2011 on Twitter. We then heard from some regional experts working in some of the key locations in Asia Pacific - one region, but each with some speci [...]
Website not a low fare channel, says Air China
21/09/2010 by Zubair Ashraf
Air China does not see its website as a channel to dump low fares; rather it sees it as a way for the airline to strengthen its relationship with customers.Fajin Hu, the airline' s senior manager of e-commerce, said that although the majority of air fares placed on its website were lower than those [...]
Wego.com puts power in hoteliers’ hands with new service
11/05/2011 by WiT
Travel comparison site Wego.com today launched a new editing tool as well as a Premium Hotel Listings product which it says will give hoteliers greater control of the appearance of their property’s listing on the site. With the specially designed editing tools, hotels are now able to manage and [...]
What would Don Draper do with Facebook?
26/08/2011 by WiT
It's the HSMAI Chapter's Asia Connect event - a full day event at Singapore's Pan Pacific Hotel and it was up to Dave Yang from Facebook to kick off the day's presentationsDave introduced his presentation with a key idea (one, incidentally, I think, many brands are still struggling with) 'You have y [...]
What’s in store for the Asian airline industry in 2011?
01/12/2010 by Zubair Ashraf
It seems like the airline industry is slowly pulling itself out of a couple of very tumultuous years.  And there is no faster growth happening in the industry, than the one we're observing in Asia. GuestLogix has put together an interesting list of predictions for 2011, to see how Asian airlines w [...]
Why I Would Never Hire A Social Media Expert
10/11/2011 by WiT
WIT winning debater, and editor of Discovery Channel Magazine, Luke Clark argues that for most of us mortals, social media is best left for socialising. (This is the argument he shared at the WIT Conference.)• A social media expert is like a “casual Olympian”. Nothing as amorphous, random and [...]
Why part of me doesn’t want wireless, free or otherwise
20/01/2011 by WiT
I was reading a piece in the Straits Times’ ‘Digital Life’ yesterday about eReaders.  One featured person liked the advent of eBooks because she already has ‘over 300 books on her shelves’. For her there was a very practical reason for adopting the electronic version of the paperbacks cl [...]
Win an internship and be mentored in TravelRave Talent Challenge
11/08/2011 by WiT
The Singapore Tourism Board, together with WITNext, this week launched the inaugural TravelRave Talent Challenge to engage youth on relevant trends and topics across the travel and tourism industry. The TravelRave Talent Challenge is a regional youth competition open to all 18-25 year olds. The [...]
WIT Australia: Forget food, sell space, romance and you’ll be right, mate
14/06/2011 by Yeoh Siew Hoon
This time last week, I was stepping off a Virgin Australia flight in Cairns. There was a fresh breeze in the air, the sky was blue and the sea even bluer. Winter’s the best time to be up in tropical north Queensland, I reckon.Cairns today is a very different place to the one I first visited in the [...]
Kaufer: Next big thing is restaurants and Google (not Facebook) keeps me awake
23/05/2011 by WiT
For someone who runs one of he world’s most global companies – it has websites in 27 countries worldwide (20 different languages) and 75% of its traffic now comes from outside the US – TripAdvisor’s founder Stephen Kaufer sheepishly admits he hasn’t been to Asia.“I travel a lot but I hav [...]