Keeping it 100% Pure but adding people and driving digital key to TNZ’s strategy in Asia
One of the first things Kevin Bowler, chief executive of Tourism New Zealand, did when he came into the job three years ago was to ensure the images of the 100% Pure campaign that appeared in markets in Asia had people in it.“It’s a very successful campaign, 13 years now, but it tended to be foc [...]
WIT Start-Up: Discover, share and plan trips with QIITO
Quick, Interesting & Interactive Travel Organiser or QIITO for short – that’s the name of a new online travel community that allows users to discover and share destinations. And it is growing via partnerships with brands such as Nikon, Taiwan Tourism Board, TransAsia with more to come. Fou [...]
Business travel makes maiden appearance at AIME 2013
The Asia-Pacific Incentives & Meetings Expo (AIME) expands beyond the show’s traditional industries to incorporate business travel for the first time when the event opens in Melbourne tomorrow (February 26).The show's organisers daid the move would see more buyers and exhibitors from the busi [...]
The Wrap: Wego expands reach in India with new office
In the news: Wego’s new office in India, movies and travel trends of Singaporeans, Hint Hint app from Mr & Mrs Smith, Melbourne Convention Bureau rebrandsWego expands reach in India with new officeTravel metasearch engine, Wego, shores up its presence in India with the opening of a new and lar [...]
AirAsia India set to take flight in Q4
Malaysia-based low cost carrier, AirAsia, through its investment arm, AirAsia Investment Ltd, submitted an application to the Indian Foreign Investment Promotion Board (FIPB) to seek approval to invest 49% into a proposed Indian joint venture airline – AirAsia India.AirAsia’s partners in the jo [...]
Five start-ups to be shortlisted to pitch at first WIT Indonesia
Five travel start-ups will be selected to pitch their ideas live at the first WIT Indonesia taking place in Jakarta on March 27 at the Pullman Central Park (pictured).At close of entry last week, a dozen submissions were received and the judging panel will now have the task of shortlisting the fin [...]
CheckInTonight focuses on same-day hotel bookings in South-east Asia
It had to happen sooner or later. Following the success of the Hotel Tonight model in the US, it was inevitable a similar business would emerge in Asia.From February 25, a new mobile travel app, ‘CheckInTonight’ will be available for free downloads from the iTunes App Store, with an Android [...]
ImpulseFlyer offers year-round bookability to satisfy time-starved customers
ImpulseFlyer, the private flash sale site, has launched a collection of luxury and boutique hotels under the “ImpulseFlyer Collection” bookable by its members year-round.Explaining the reason for offering year-round bookabality, Steven Gong, chief executive officer, said, “With our initial off [...]
Facebook dominates social networking sites, Google leads in search
comScore recently released its annual Digital Future in Focus reports, which looked at what happened in 2012 and how the prevailing trends in social media, search, online video, online advertising, mobile and e-commerce are defining/impacting the current digital marketplace this year.The U.S. editi [...]
The Wrap: Tune Hotels expands into resort cities to meet strong demand
In the news: Tune Hotels forays into resorts, SriLankan Airlines partners Amadeus in new deal, Star Cruises’ SuperStar Libra returns to PenangTune Hotels expands into resort cities to meet strong demandMalaysian based international hotel chain, Tune Hotels, has widened its presence into resort is [...]
