Reports
74% of Asia Pacific consumers use AI to shop, but trust decides the checkout
11/02/2026 by WiT
Findings from Visa’s State of Digital Commerce in Asia Pacific study, commissioned by Visa and conducted by YouGov, surveying 14,764 consumers across 14 markets. Visa has released new survey findings on the state of digital commerce in Asia Pacific, revealing that while consumers are increasing [...]
Korea in the Search Bar: What social trends reveal about the next generation of discovery
09/02/2026 by WiT
The search interface has officially fragmented. Discovery is no longer just about generating links; it is about answer generation. Whether through AI-curated "Zero-Click" answers or vertical video feeds like TikTok, Reels, and Shorts, travellers are exploring, planning, and verifying information wit [...]
GetYourGuide first experiences platform to hit €1B in revenue
04/02/2026 by WiT
GetYourGuide hits profitability and $1 B+ revenue as experience market expands GetYourGuide reported it met two major financial objectives for fiscal year 2025, achieving profitability and surpassing €1 billion (about $1.2 billion) in revenue. These results were underpinned by more than €4 bill [...]
Kuala Lumpur, Bangkok and Tokyo among top destinations for Singaporeans travelling overseas this Lunar New Year
04/02/2026 by WiT
According to Trip.com data, inbound travel demand to Singapore also remains strong, with China, Malaysia and Indonesia as the leading source markets for tourists Lunar New Year is shaping up be an increasingly important season for travel. According to Trip.com data, Singaporeans are flocking to [...]
Asia claims 8 of the world’s 10 fastest-growing air travel markets
04/02/2026 by WiT
India, China and Southeast Asia forecast to anchor future global travel demand Asia is emerging as the engine of global aviation growth, with India, China, and Southeast Asia forecast to account for eight of the world’s ten fastest-growing air travel markets between 2024 and 2044. This is accordi [...]
Global travel intent for early 2026 points to Asia as the main growth engine
03/02/2026 by WiT
International travel demand for the first half of 2026 is expected to show modest overall growth, with Asian destinations emerging as the primary drivers of global inspirational travel intent, according to a new analysis from Mabrian, a global travel intelligence and tourism advisory partner, part o [...]
Sabre releases whitepaper mapping trustworthy AI in travel
02/02/2026 by WiT
Sabre Corporation has released The Secure AI Advantage, the third installment in its whitepaper series aimed at decoding how agentic AI, autonomous, decision-making artificial intelligence, will reshape the travel technology landscape. The paper zeroes in on how trust and security must be redesigned [...]
Vietnam’s online travel market set to double to $8B by 2030 as OTAs, super apps and AI race for control
29/01/2026 by WiT
The Online Travel Tracker is a brand-new monthly report focusing on various subjects shaping the travel tech landscape in the region. This article is based on data from the Online Travel Tracker Volume 1: Vietnam Revealed. To explore the full data, insights and market analysis, download the comp [...]
Strong passenger demand masks ongoing capacity constraints, says IATA
29/01/2026 by WiT
The International Air Transport Association (IATA) released 2025 full-year and December 2025 passenger market performance showing record high demand. Total full-year demand in 2025 (measured in revenue passenger kilometers or RPKs) rose 5.3% compared to 2024. Total capacity, measured in availa [...]
Global Hotel Alliance loyalty revenue reaches an all-time high of $3.2 billion
27/01/2026 by WiT
UAE-headquartered Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands, has announced its full-year 2025 financial results, reflecting the continued expansion of its brand network, member engagement, and demand across key markets, especially for international leisu [...]