Technology helps to unlock content but customer focus is key for Groovy Marketer, House Of Travel
Web In Travel’s first Groovy Marketer, House of Travel, New Zealand, shares how it intends to thrive and stay relevant in the leisure tour operating groove. Group strategy director Niall White speaks to WIT’s Yeoh Siew Hoon.Q: Operating a traditional tour operating business is hard enough in an [...]
Meetings industry faces up to social media challenges
Social media is changing the way people interact – face to face relationships are being replaced by virtual relationships – but overall people are connecting more than ever.And this has implications for the meetings industry, according to Paul Brown, Hilton Worldwide president of global brands a [...]
