Available on both the Galileo and Worldspan GDS, the “Lowest Public Rate Programme”  already has more than 40 participating hotel brands signed up, including Intercontinental Hotels Group (IHG), Preferred Hotel Group, Leading Hotels of the World and Marriott International.

Agents booking via this programme have the ability to find and book the lowest public rate of the day offered anywhere by the participating hotel, including pre-paid rates and special promotional offers regardless of whether the rate is flexible or has restrictions. 

This means that no additional searching is required by the agent to find the best rate of the day, thus enabling them to save time, whilst satisfying their customer’s needs.

“By offering complete rate parity, hotels participating in ‘Lowest Public Rate’ stand to boost their brand awareness and loyalty amongst travel agents, many of whom prefer booking through the GDS channel,” said Niklas Andreen, Travelport group vice president, hospitality & partner marketing (pictured above).

“This is a win-win partnership that enables our hotel partners to expand their sales opportunities, whilst giving agents confidence that they have secured the lowest rate of the day.”