Travel Weekly China’s second annual CruiseWorld China in Shanghai will be held at the Le Royal Meridien on March 30.
The one-day event brings hundreds of travel agents and cruise industry leaders together for networking, learning, and discussion about the rapidly growing cruise market.
“Our very first CruiseWorld China in Shanghai was such a great success in 2015 that we are expecting a sold out event this March,” said Bob Sullivan, president, Travel Group, Northstar Travel Group.
“We’re confident this event, with a great roster of top cruise line and industry executives, will be as well received by the travel agent and cruise market as the first.”
Among topics to be discussed are ships launching in 2016 and new market opportunities, charter cruise sales in China, consumer trends in the cruise industry, how technology is affecting demand, potential growth markets, and traveller loyalty. The full speaking roster will be confirmed shortly.
“We are honoured to have so many high level industry executives at our event,” said Susan Li, editor, Travel Weekly China. “They recognise the importance of the travel agent community in China and are dedicating their time to share their viewpoint on today’s trends and issues.”
Major sponsors at CruiseWorld China include Carnival Corporation, Norwegian Cruise Line, Royal Caribbean International, and Starwood Hotels & Resorts Worldwide.
“We are excited about the CruiseWorld China event in Shanghai,” said Rebecca Zhang, group publisher of Travel Weekly China. “It supports our overall mission to grow and strengthen the dialogue and business relationships between travel agents and supplier communities.”

The Majestic Princess, first vessel tailored specifically for Chinese guests. (Image credit: Princess Cruises)
Cruise lines are making significant investments into the China market with new ships and partnership deals. Royal Caribbean International’s Ovation of the Seas will launch in China in April, and will be available for guests in June.
Carnival Corporation will add more China-based ships this year, increasing to six its fleet of Costa and Princess branded ships that homeport in China. The Majestic Princess is set to sail in 2017, and will be the first vessel tailored specifically for Chinese guests.Two Costa ships, specifically designed for the Chinese market, will join the fleet in 2019 and 2020.
Norwegian Cruise Line Holdings will have ships from all three of its brands (Norwegian Cruise Line, Oceania Cruises, and Regent Seven Seas Cruises) sailing in Asia in 2016. It is building a new ship, customised for Chinese traveller, for launch in 2017.
Click here for more information on CruiseWorld China 2016.