Amadeus launches Hotel Optimisation Package
06/01/2012 by WiT


The Amadeus Hotel Optimisation Package offers large travel agencies and travel management companies (TMCs) numerous benefits that include increased competitiveness, efficient access to full hotel content (both GDS and non-GDS), greater global hotel programme control, reduction in operational costs, and saving in time for travel counsellors.

Solutions of the package include:

•  Amadeus Hotel Dynamic Saver:  Powerful multi-GDS business Intelligence solution to help both large travel agencies and corporate travel managers maintain high savings standards and ensure hotel contract compliance. Key capabilities include Last Room Availability, identification of rate squatters and automatic future comparison of negotiated vs. public rates to ensure buyers get the best deal at all times.

•  Integration of hotel aggregator content:  The quickest path to integrating the “long tail” of content. Amadeus’ pipeline of hotel aggregators, which are being integrated across all its travel agency point-of-sale solutions, helps travel agents save time and money, as well as increase service levels for their clients. Among the agencies integrated are Destinations of the World and Transhotel with a total inventory of over 50,000 hotels.

• Amadeus LinkHotel:  Customised fast-track service that enables quick seamless integration of specific hotels requested by travel agencies and their corporate customers, but are currently not bookable on the GDS (for instance, hotels close to remote manufacturing sites which typically would not show on these systems). Through this service Amadeus has connected over 6,000 hotels to the GDS universe for real-time reservations.

•  Powerful tool to drive contract compliance by driving smarter booking behaviour at the point of sale.

Kartikeya Tripathi, Head of Hotel Distribution, Amadeus Asia Pacific said the package empowered its customers to tackle the complex and fragmented markets in Asia Pacific both efficiently and profitably.

“In Asia Pacific, we are seeing steady growth in the corporate travel market, which will be a key business driver in 2012. Our goal is to offer our customers a single view across multiple hotel channels and address the needs of the price sensitive traveller with more options in all price ranges,” he added.

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