Online travel agency, ZUJI, has formed a regional partnership with Tourism Authority of Thailand (TAT) to demonstrate its commitment to support the country.

ZUJI’s relationship with TAT began in 2009 with ZUJI Singapore. With the latest tie-up,  Zuji is now expanding its attractive offers for intra-Asia leisure travellers across all its sites in the Asia Pacific region.

Thailand’s tourism sector has been on a strong growth path since mid-2010 and ZUJI will lend its full support to sustain the trend, which yielded 1.8 million tourist arrivals and helped buoy hotel occupancy in February.

“Bangkok is consistently a preferred leisure destination across our websites in Australia, Hong Kong, Singapore and India, and has seen a strong 50 percent year-on-year volume increase in 2010. The partnership is especially timely with the Thai Song Kran holiday around the corner,” said Phang Shueh Chyan, ZUJI Asia Pacific’s director of marketing

To launch this partnership, ZUJI Asia Pacific sites will run hotel promotions specially featuring Bangkok as a key destination throughout April in the lead up to the popular Song Kran festival from 13-15 April