Posts by WiT
Mercure kicks off international casting for journey to test #6FriendsTheory
12/01/2015 by WiT
Mercure Hotels has embarked on a unique experiment to check out the well-known six-degrees-of-separation theory, which claims that we are all only six people away from everyone else on the planet.It has introduced a worldwide digital operation, The Six Friends Theory, which is based on this principl [...]
The Wrap: Qantas tops AirlineRatings.com’s list of world’s safest airlines
09/01/2015 by WiT
In the news: Qantas world’s safest airline, Travelport's investment in travel-IT, taxi-transfer service from Amadeus and Cabforce, first prepaid card for MyanmarQantas tops AirlineRatings.com’s list of world’s safest airlines A new year’s honour for Australia’s Qantas, as it has been ranke [...]
Looking back on 2014 and predictions for 2015, Part 3
05/01/2015 by WiT
As we kick off the new year, here are more reflections on the year that was and the one that lies ahead.Timothy Hughes, Vice President Marketing, Agoda1. The thing you will remember most about 2014 (personally)As 2014 came to a close the news sites once again filled with images of distraught relativ [...]
Looking back on 2014 and predictions for 2015, Part 2
23/12/2014 by WiT
Airbnb acquires HomeAway and consolidation in meta-search are among some of the predictions for 2015. Philip Wolf, Founder, Phocuswright1. The thing you will remember most about 2014 (personally)The contents and news of one global tragedy after another, and a personal inadequacy to digest them.2. Th [...]
London’s most popular city for New Year celebrations, says TripAdvisor
23/12/2014 by WiT
So where will you be to welcome in 2015? If you are in London, New York City or Paris then you are one of the top three destinations to celebrate New Year, according to data from travel site, TripAdvisor.In the listing of 15 most popular destinations to spend New Year’s Eve for global travellers o [...]
Looking back on 2014 and predictions for 2015, Part 1
22/12/2014 by WiT
As 2014 draws to a close, WIT asked a few of our regular contributors for their review of the year and predictions for 2015.Fritz Demopoulos, CEO, Queen’s Road Capital1. The thing you will remember most about 2014 (personally)• Skiing with my daughter in Lech, Austria.• Cooked a 5-course meal [...]
Understanding bad reviews to increase your hotel’s ROI In 2015
19/12/2014 by WiT
This is a guest blog by Margaret Ady , vice president, marketing of TrustYou.Here’s what we know about travel reviews as 2014 comes to a close: they matter. A lot. There are plenty of stats out there that show positive reviews have a positive impact on travel booking decisions. In fact, this year [...]
AdNear or Far: How personal do we want it to get?
18/12/2014 by WiT
Whenever we find ourselves killing time by playing around with the apps on our phone, browsing the shops or even doing both simultaneously, most of us are likely to come across an advertisement or two.As most of us will have already noticed, these advertisements seem increasingly geared to and focus [...]
The Wrap: Accor allies with China’s Huazhu to form a hospitality powerhouse
17/12/2014 by WiT
In the news: Accor’s strategic partnership with Huazhu, TTS WeBook for travel agents released, Yahoo Singapore’s year in review.Accor allies with China’s Huazhu to form a hospitality powerhouseAccor has inked a deal with China’s Huazhu Hotels Group to create, what the hotel group described a [...]
The year that was in travel and predictions for 2015 from Wego
16/12/2014 by WiT
The management teams from travel search site, Wego, in Asia Pacific and the Middle East look back at the travel trends in 2014, and give their forecast for the new year.Singapore, Malaysia, Thailand, Philippines, Australia - Allen Miller, market development manager, Wego Southeast AsiaMalaysian trav [...]