Marketing
ZEN Rooms expands to leasing and management model
17/09/2018 by Yeoh Siew Hoon
Fresh from its US$15 million investment round by Korea’s Yanolja, ZEN Rooms, which started in 2015 with a partial inventory model, and moved to a franchise/revenue management model early last year, is progressing to leasing and operating its own hotels. Shohita Choudhry, country manager, Singap [...]
Mystifly blends Indian, Japanese and Chinese leadership in new bid to scale and make air shopping better
13/09/2018 by Yeoh Siew Hoon
The biggest promise that the Internet brought was access to content anywhere and anytime. “Why should airfare booking be any different?” This thought gave birth to Mystifly back in 2009. Ten years on, the business, which started as an India-based B2B airfare marketplace to provide a corporate tr [...]
TripAdvisor lauds Italian ruling to jail online review fraudsters
12/09/2018 by WiT
A new legal ruling in Italy and a landmark case that saw a persistent online review fraudster jailed has gotten the thumbs up by TripAdvisor, a user review site that brands itself as “the global leader in online review fraud prevention”. In one of the first legal cases of its kind, the Crimin [...]
The Wrap: New brand identity for Bedsonline with expanded product portfolio
12/09/2018 by WiT
In the news: Brand refresh for Bedsonline, AR to check hand baggage size at KLM, Sabre’s new pricing solutions for airlines  Travel: New brand identity for Bedsonline with expanded product portfolio  Global provider of accommodation and travel services, Bedsonline, is getting a new bra [...]
Livn joins up with Leezair to boost in-destination sales
11/09/2018 by WiT
Travellers can now “discover and book experiences on the go” in 182 countries with the recent partnership between Sydney-based aggregator of instantly bookable tours, activities and attractions Livn and online travel marketplace Leezair. Livn, which distributes more than 700,000 live tour [...]
Travel.jp and LINE Travel integrate to rebrand as LINE TRAVEL jp
10/09/2018 by WiT
Travel.jp, Japan’s leading travel metasearch operated by Venture Republic Inc., and LINE Travel, operated by LINE Corporation that runs Japan's dominant messaging app, have joined forces to combine their brands and services rebranding as LINE TRAVEL jp. In a joint announcement of the strategic [...]
Don’t worry, you’re not alone. Even DBS Bank had a “near death” experience.
06/09/2018 by Yeoh Siew Hoon
It is said that misery loves company, so does change. Change loves, and needs, company because it is definitely less lonely when you see that everyone’s experiencing and muddling through the same set of challenges. In the past few months, I’ve seen and spoken to an array of companies grapplin [...]
Singapore Airlines and Hotelsbeds come together to form a holiday packaging partnership
05/09/2018 by WiT
Singapore Airlines (SIA) and global bed bank Hotelbeds Group have teamed up in a pact to offer bundled flights and hotels to the carrier’s customers. The collaboration enables SIA to utilise Hotelbeds’ dynamic packaging platform, allowing its customers to curate their own holiday packages, w [...]
Work on digital literacy to compete against aliens, magicians and barbarians, futurist Rohit Talwar urges
05/09/2018 by Yeoh Siew Hoon
In a world where “aliens, magicians and barbarians” are shaking up the world at large with their tech and tech change is happening at an exponential rate, organisations have to ensure digital literacy at every level if they are to transform successfully. Rohit Talwar, futurist and CEO of Fast [...]
The Wrap: Malaysia Airlines is now on WhatsApp
05/09/2018 by WiT
In the news: Airlines are increasingly using technology to boost their operations, make the travel experience more stress-free for their customers and even for training staff as shown by Malaysia Airlines, Singapore Airlines and Virgin Atlantic in partnership with tech service providers. Messag [...]