Marketing
Sean Menke pushing the limits with his own Sabre endurance race – 80 miles to go
11/09/2018 by Yeoh Siew Hoon
The toughest endurance race Sean Menke, Sabre president & CEO, has ever run is the Leadville Trail 100, a 100-mile race in the Rocky Mountains of Colorado, which you have to be complete in 30 hours. It has an elevation gain of 5,000 metres and you do it without oxygen and sleep. He completed [...]
Stop thinking in verticals, says Menke as Sabre sets out to become platform at the centre of travel
30/08/2018 by Yeoh Siew Hoon
To travellers, a trip is a connected journey – we grab a ride to the airport, fly, arrive, grab ride to hotel, hopefully have a lovely stay and if we have time, book a couple of activities (or should we say experiences these days), depart hotel for airport, and the loop continues. The travel in [...]
Sabre gets on board with China Eastern and Hong Kong Airlines
30/08/2018 by WiT
Sabre Corporation, which hosted its first Sabre Technology Exchange (STX) in Singapore this week for over 600 customers from across the business of travel to steer the evolution of travel, has also busy inking deals with its partners at the event. The global technology company announced a partner [...]
Round two of “Passion Made Possible” pushes envelope with tales of locals who defied the norm to do their thing
29/08/2018 by Yeoh Siew Hoon
Meet Cai Yinzhou whose parents kept asking him to get a fulltime job but all he wanted to do was share his Geylang neighbourhood with travellers. He turned his passion into Geylang Adventures, which takes visitors through the back alleys of Singapore’s red light district. (Watch his video here) [...]
Hand lettering in the heartland, and why boredom can be a good thing
30/08/2018 by Yeoh Siew Hoon
“I can’t remember the last time I concentrated so long at doing one thing,” said Parin Mehta, director, global experiences, operations, Airbnb, his head bent low as he painstakingly wrote on a piece of paper. “Ya, me too,” I agreed, my head bent equally low over the task at hand. Par [...]
These are the destinations of choice for MENA travellers
28/08/2018 by WiT
Online travel marketplace Wego has released the MENA Traveller Destination Leaderboards for Q2 2018, which looks at the rise and fall in popularity of travel destinations among travellers from the MENA (the Middle East and North Africa) region. The destination rankings are derived from the flight [...]
Prashant Kirtane out to make Travelstop unstoppable as agent of change in unmanaged corporate travel in Asia
27/08/2018 by Yeoh Siew Hoon
Three years after the sale of Travelmob to HomeAway, co-founder Prashant Kirtane has launched his new startup, Travelstop, to become the “Slack of unmanaged corporate travel” for SMEs in Asia. The startup, aimed at solving pain points from booking to expense management to providing data insig [...]
Impact of technology on travel: Enriches not dehumanises the travel experience, report says
27/08/2018 by WiT
A friend was in Shanghai recently and took a cab to a restaurant, and on arrival she took out cash to pay for the fare. The driver stared at her, said he didn’t accept cash, that she paid with WeChat Pay, which she didn’t have. To cut a long story short, she somehow managed to get the driver to [...]
The Millennial Traveller: ‘Crazy Rich Asians’ may not solve ‘the diversity problem’ in film, but it sure makes for great destination marketing
23/08/2018 by WiT
Perhaps one of the most highly anticipated films of the summer, Crazy Rich Asians has been a goldmine for the Singapore Tourism Board (STB), which is continuing its efforts to modernise the city state’s image as a destination. Lynette Pang (Assistant Chief Executive, Marketing Group, Singapore [...]
The Wrap: Singapore Airlines teams up with Alibaba’s Fliggy for mileage points sharing
22/08/2018 by WiT
In the news: Singapore Airlines and Fliggy ink 'loyalty' partnership, Alipay launches paperless tax refund service in South Korea, Xiamen Airlines uses SITA tech solution to stay competitive Loyalty: Singapore Airlines teams up with Alibaba's Fliggy for mileage points sharing Singapore Air [...]