The five elephants in India’s tourism closet
This is a guest blog by Carolyn Childs, co-founder of MyTravelResearch.com, a market research and marketing firm specialising in the travel, tourism and aviation industries.Promoting India is as much about clearing barriers as it is about inspiring people. So for India to maximise the benefits of to [...]
The Wrap: Chinese online retail spending forecast to reach US$1 trillion by 2019: Forrester
In the news: Forrester’s forecast on China’s online retail spending, MAS’ new rules on e-cigarettes, Trisara Academy’s hospitality internship programme, Travelport’s multi-year agreement with Hutchinson-Priceline Chinese online retail spending forecast to reach US$1 trillion by 2019: Forre [...]
How India’s tourism could be increasingly incredible
This is a guest blog by Carolyn Childs, co-founder of MyTravelResearch.com, a market research and marketing firm specialising in the travel, tourism and aviation industries.Since returning from Australia Business Week in India in mid January I've written a lot about how Australia can profit from the [...]
The Wrap: Study reveals the influence of travel reviews on consumers’ booking process
In the news: Travel reviews' influence on the booking process, Beijing Tourism's partnership agreement with Travelport, 2014 a good year for APAC airlines Study reveals the influence of travel reviews on consumers’ booking processThe majority of travellers read travel reviews before making a booki [...]
Make a marketing splash with toilet tourism
At MyTravelResearch.com we often see a disconnection between what travellers want and what the travel industry delivers. Destinations obsess about their product or service in a way that customers don't. They lose sight of the basics and what is important to customers.Perhaps the ultimate basic exper [...]
Make five tourism marketing resolutions for 2015
Tourism marketers should resolve to adopt five marketing practices if they want to achieve digital breakthrough in 2015.Mobile digital technology and apps have led to a crowd-sourced democratisation of the web where ordinary people become tourism industry suppliers. We've seen this in sites such as [...]
The year that was in travel and predictions for 2015 from Wego
The management teams from travel search site, Wego, in Asia Pacific and the Middle East look back at the travel trends in 2014, and give their forecast for the new year.Singapore, Malaysia, Thailand, Philippines, Australia - Allen Miller, market development manager, Wego Southeast AsiaMalaysian trav [...]
Big-spending Chinese luxury travellers heading to Asia for breaks
High-earning, well-educated Chinese spend an average of over US$45,00 on annual trips, and nine in 10 travelled to Asia for holidays in the last 12 month. These findings were revealed in the GfK Luxury Travellers online survey, which polled 300 Chinese travellers with high household income (US$10,00 [...]
Going ape over the new WIT
So while I disappeared into the virgin rainforests of Danum Valley in Sabah over the Easter weekend, the team at Spoon, WIT’s web agency, were busy trying to get the new WIT site up in time for today’s soft launch. It was quite an adventure. Danum, I mean. Well, the website too. But let me [...]
Welcome to a new kind of reading experience
Let's face it. The way we read is changing, and it will no doubt be accelerated by the arrival of the much-talked-about iPad. Vera Lye shares a personal story of how she tackled OPEN, Andre Agassi's book.I’ve always enjoyed reading not just because I love stories and words – particularly how the [...]
