Marketing
AirAsia X confident Christchurch and Japan will rebound soon
05/04/2011 by WiT
AirAsiaX believes in the “significant long-term potential of Christchurch,” said CEO Azran Osman Rani, following the inauguration of its first service into the New Zealand city which is still feeling the after-effects of the earthquake which hit on February 22.Flight D7 2754 arrived in the gatew [...]
AirAsia, Expedia JV will ‘revolutionise’ online travel in region
29/03/2011 by WiT
AirAsia and Expedia have signed a joint venture agreement which will see the launch of a new company covering Asia Pacific and offering a complete range of value flights, hotels and holiday packages.Under the 50:50 partnership, announced this morning in Singapore, a new company will be formed to ope [...]
Airlines & Their Use of Social Media
13/06/2011 by WiT
Here's a quick and convenient way to understand how airlines manage and use social media as a marketing platform fromSimpliflying.Simpliflying has also produced a video version: 
And now, Jetstar Japan leaps into the fray
16/08/2011 by WiT
Hot on the heels of AirAsia teaming up with All Nippon Airlines to launch AirAsia Japan comes news that Jetstar Japan will soon be formed – a partnership between Qantas Group, JAL and Mitsubishi Corporation.Jetstar Japan is expected to start flying by the end of 2012, with an initial fleet of thre [...]
APAC and Middle East, inter-regional hotspots for long distance air travel
06/07/2011 by WiT
An analysis by Amadeus and its partner, airconomy, reveals inter-regional hot spots of airline traffic growthThe review, Amadeus Total Demand by airconomy, shows that demand for air traffic between APAC and the Middle East grew at a compound annual growth rate (CAGR) of more than 13% to almost [...]
As AirPhil Express expands, it banks on Sabre
01/09/2010 by Zubair Ashraf
Low cost Philippine carrier Airphil Express, which is set to expand regionally this October, is looking to Sabre Airline Solutions to underpin its business transformation and growth.The carrier, formerly known as Air Philippines before it was rebranded in March this year, has renewed its partnershi [...]
As Tan’s fantasy becomes real, she promises new model for new customers
29/03/2011 by WiT
The bride who will execute on the new joint venture with Expedia recalled how when she was first asked by her boss Tony Fernandes to run AirAsiaGo, she asked him, “Have you ever thought of working with Expedia?”Her idea was not taken seriously at the time because, said Kathleen Tan, AirAsia’s [...]
Asia Connect S’pore kicks off: What keeps you up at night
09/09/2010 by Zubair Ashraf
 Today we're attending the 6th Annual HSMAI (Hospitality Sales & Marketing Association International) Asia Connect Conference at Novotel Clarke Quay.Andrew Chan, head of the Singapore chapter, opened the event by sharing survey results of members. When asked what was keeping them up at night, h [...]
Average Asia Pacific hotel room price stays flat in 2010
14/12/2010 by Zubair Ashraf
The average price of a hotel room around the world rose just 1% in the third quarter of 2010 compared to the same period a year earlier, according to the Hotels.com Hotel Price IndexTM (HPI).However, despite prices stabilizing in both Q2 and Q3 of 2010, the average price of a hotel room by the end o [...]
WIT Day Two – TripAdvisor: We help people choose the right hotel
20/10/2010 by Zubair Ashraf
 Marc Charron, Managing Director of TripAdvisor Asia Pacific has recently moved to Singapore to set up the regional office for TripAdvisor, to complement the already existing teams in China, Japan and India. He will now be responsible for the world's largest travel website in the world's fastest gr [...]