Marketing
3 Ways to Anchor Social Media Efforts in Asia
22/11/2011 by WiT
I love bingo. I love sitting for formal dinners. I love unpacking my suitcase in one place and, visiting six.  I love breakfast buffets.  I love being isolated in an ocean with no land in sight.I am a cruiser.I am also a marketer.Thus I accepted the invitation to speak at the first annual Cruise [...]
As Indonesia hots up, Raja Kamar banks on Ctrip model
22/11/2011 by WiT
The Komodo Dragon is awakening to ecommerce. Hot on the heels of Raja Kamar acquiring MG Holidays, KAHA Group, the other hotel distribution player in the market, has also thrown its hat in the ring. It’s entered into a joint venture with former Wotif product director Thailand, Indonesia [...]
Travelport to “focus on few key projects” as Universal Desktop rolls out
21/11/2011 by WiT
Financial challenges notwithstanding, Travelport believes its position as the most global GDS with an even spread throughout the world will hold it in good stead for future growth, particularly in Asia. Corinne Wan finds out what lies ahead for the company which is celebrating its 40th birthday [...]
How to make social media rock for you in 2012
29/12/2011 by WiT
The world of social media is evolving and how you use it should also change if you want it to rock your world. Here are some tips.1 Don't focus on fans, but friends of fans Brands trying to get business only out of fans are like businesses trying to only sell to their employees... or specifically, [...]
Positive image of tsunami-hit Khao Lak, pricing and access remain challenges
23/12/2011 by WiT
A survey of holidaymakers in the beach destination of Khao Lak in Thailand shows that the December 26, 2004 tsunami is no longer a significant factor in tourists' perception of the area. Costs and travel time seem to be dampening modern demand more than any negative feelings about the disaster. 
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Ctrip.com taps Pegasus’ global commission processing
21/12/2011 by WiT
China’s Ctrip.com has tapped Pegasus Solutions for its market-leading Global Commission Processing.The world’s third largest online travel agency (OTA), which is also the largest OTA in the ASPAC market, will utilize the preferred financial service to consolidate commission payments from Pe [...]
No more flag-waving group tours for Chinese tourists
20/12/2011 by WiT
The days of groups of Chinese tourists following their tour guides around to the world could well become a thing of the past, according to the latest ITB World Travel Trends Report.Young and wealthy Chinese citizens, fascinated by technology and with a desire to experience individual forms of trave [...]
Predictions for 2012, Part 2
16/12/2011 by WiT
Gerry Samuels, CEO, Mobile Travel Technologies Limited 1. Every cloud has a silver lining.In 2012 more and more travellers (even business travellers) of the Apple persuasion will leave the laptop at home in favour of the iPad and/or iPhone. With Apple iCloud, travel app developers can seamlessly sy [...]
Watching online videos popular among billions worldwide
15/12/2011 by WiT
The inaugural data on worldwide online video viewing from comScore Video Metrix service found that in October 2011 nearly 1.2 billion people, aged 15 and older, watched 201.4 billion videos online globally from a home or work location."As global broadband connectivity continues to rise, online vi [...]
Asians want to travel
14/12/2011 by WiT
A survey by OTA, Travelzoo Asia Pacific, reveals 70% of its subscribers prefe travel over luxury goods.When asked specifically what they would give up in order to travel more a high percentage of respondents in the markets surveyed were willing to spend less on luxury goods: Australia 60%, mainlan [...]