But here’s the one thing I liked about Social Media Week – that something that started off as virtual ended up bringing people together in a physical setting, and this happened at the same time in different cities across the world. There’s got to be something special about that idea.

I also found it eye-opening (or rather ear-opening) listening to how people speak at these events. Actually, many of them don’t speak out a lot although they tweet a lot but the ones that do speak use almost a new form of language.

Their sentences are short, punchy, attention-grabbing. I think it’s called ‘tweet speak’. Spoken so they can be re-tweeted by others.

For instance, it’d be harder to retweet “Two roads diverged in a wood, and I – I took the one less travelled by, And that has made all the difference” than “Take the road less travelled, it’s awesome”.

I quite like this new tweet speak, actually. They make great soundbites and are an editor’s dream.

Here are a few I picked up during the week. Please retweet any of them.

“This is creative destruction on steroids.”

“You start something today, it’s improved tomorrow and redundant next week.”

“This is the Expectation Economy.”

“Discovery now happens by default.”

“Online profiles are now the new status symbol.”

“It’s less about the having, more about the finding and sharing.”

“Other consumers are now curators.”

“Your actions on social media are helping people find amazing products.”

“News is in permanent beta.”

“You read what you are.”

“If the news is important, it will find me.”

“People pay for only three things on the web – porn, information that helps them make money and sports.”

Picking up some tips on the new speak, I started my own conversation with a couple of social media consultants to find out the latest trends.

Me: “What’s your take on social plug-ins?”

Them: “So yesterday.”

Me: “Pinterest seems hot.”

Them: “It’s on its way down.”

Me: “Insta …”

Them: “Kodak.”

Awesome.