Virgin Atlantic boosts online bookings with SaleCycle’s remarketing solutions
Virgin Atlantic, one of the UK’s leading long haul airlines, has seen an increase in its online bookings by more than 5% using email and on-site remarketing solutions from SaleCycle.The behavioural marketing company said booking abandonment was a huge challenge for the airline industry, with over [...]
Sabre sets up community platform to showcase emerging innovations
Sabre Corporation has launched the Sabre Innovation Hub, a new online community site to share prototypes and some of its latest innovations with the travel industry.Accessible on Sabre.com, the platform highlights new and innovative prototypes and gives customers, developers, and other travel indust [...]
The Wrap: Travelport ups stake in Aussie tech start-up, shuffles management team
In the news: Higher stake for Travelport in Locomote, AccorHotels and Samsung partner, enhanced CWT mobile app Travelport ups stake in Aussie tech start-up, shuffles management teamTravelport has increased its investment in Australian corporate travel technology company, Locomote, to 55% to become i [...]
Wider choice of restaurants for travellers to Japan from TripAdvisor and Gurunavi tie-up
Visitors to Japan will soon be able to indulge in more of the country’s gastronomic delights, made possible by the collaboration between travel site, TripAdvisor, and Japan’s leading restaurant search site, Gurunavi.Scheduled to go live in the first half of 2016, travellers will be able to acces [...]
Travellers spending more time to purchase hotels than for airlines
Sojern’s new Interactive Hotel Insights Report reveals two major consumer behaviour changes – travellers are spending more time on the hotel path to purchase than for airlines and last-minute bookers are increasing in numbers.Summarising the report, based on the analysis of more than a billion t [...]
Shangri-La’s Golden Circle celebrates fifth birthday with #LoyaltyIs campaign
Golden Circle, the loyalty programme for the Shangri-La family of brands, has launched #LoyaltyIs that it bills as its "biggest consumer campaign to date" to celebrate its fifth anniversary.From December 2015 to May 2016 Golden Circle will roll out programme benefits, new partnerships, exclusive off [...]
Fly around the world virtually with Flight Centre
Flight Centre Singapore is offering its customers the chance to immerse and transport themselves to a destination of their choice in-store with the launch of the Virtual Reality (VR) experience at its headquarters.The VR experience starts with three destinations –Hoi An in Vietnam, Tokyo in Japan [...]
The Wrap: The best of ASEAN in an e-book
In the news: An e-book on Asean top tourist attractions, Kaligo’s iPhone app, Expedia Singapore’s new loyalty programme, enhanced services on Scoot’s Dreamliner fleet The best of ASEAN in an e-bookFollowing closely on the heels of the formation of the ASEAN Community the region’s national to [...]
The Millennial Traveller: Phoning It In
A recent report published by eMarketer has estimated that booking trips via mobile device will be an increasingly popular method for US travellers. Specifically, the report predicts that of those that book online, 51.8% of individuals will do so on their phones, marking a 43.8% increase from this ye [...]
A true giant as Booking.com reaches 1b guests
With 285 million guests enjoying stays in destinations from Adelaide to Zagreb (and everywhere in-between) in the last year alone.Within the last year alone, 285 million guests - the population of the UK, Germany, France and Italy combined - have stayed in these accommodations through Booking.com, a [...]
