Posts by WiT
WIT Australia gathers massive local support as forecasts point to Asia for growth
01/06/2011 by WiT
Web In Travel’s first outing in Australia on June 21 in Sydney is getting strong local support and check out the views from Shangri-La Hotel where it will be held – photo was taken yesterday. Tourism Australia is the founding partner of the one-dayWIT Australia themed “Marketing to the new t [...]
WIT Day One – Golden age of online travel is upon APAC
19/10/2011 by WiT
Asia Pacific is a slumbering dragon waiting to conquer the online travel market, and you have to get your online strategy right if you want to get a share of the pie.The region, specifically China and India, will dominate the online travel space in the next few years, alongside New Zealand, Australi [...]
Travel never looked so mobile – APAC takes lead
19/09/2014 by WiT
Online travel never looked so mobile, especially in Asia Pacific with more than 20% of travel bookings made on a mobile device, compared with Brazil and Germany with less than 10%. The Travel Flash Report from Criteo, the performance advertising technology company, represents the activity of more [...]
Survey shows importance of hotel commissions to travel agents
09/02/2011 by WiT
Just over half of hotels (51%) admit they would overlook some of the commission they pay to travel agents if it were not for the hotel commission recovery service Net Trans. That is one of the key findings of a survey of more than 1,000 hotels and hotel chains carried out for Net Trans, which handle [...]
TA puts more money in ‘earned media’, looks to create “Oprah” effect in Asia
10/05/2011 by WiT
Tourism Australia is looking to create a similar “Oprah-like” effect in Asia so if you’ve got any ideas, contact Nick Baker, executive general manager-marketing, who’s been running the “Nothing Like Australia” campaign launched a year ago.Talking about how the marketing landscape has cha [...]
Taking the random out of room booking
11/08/2011 by WiT
It’s an experience any frequent traveler is familiar with: You make a hotel reservation, check in at the front desk, and proceed to your room — only to find you lost the hotel lottery, relegating you to a room with a leaky sink, a view of a concrete wall, or an awkwardly positioned desk on which [...]
Targeting enables Sprice to score in S’pore, M’sia and India
13/09/2011 by WiT
Singapore-grown Sprice Travel Network, which was acquired by Travelport in 2010, made the ranks with the highest number of unique visitors and page impressions in Malaysia, Singapore and India, according to comScore Media Metrix May 2011 data.The network comprises top regional publishers includi [...]
The building up of Qunar into a company worth $306m to Baidu
25/06/2011 by WiT
It was at Hong Kong airport when three buddies sat down and talked about what they should do next. They had just sold their start-up sports website to Tom.com (which went bust in the dot.com bubble).Why don’t we look to Google, one said? Yes, why don’t we do a vertical search, said another. And [...]
Backpackers can’t be cheated anymore, new guide promises
29/07/2011 by WiT
Publishing portal for travel guides, GuideGecko, has made backpacking much easier with the release of its free Backpackers Cheatsheets.Each Cheatsheet is a whole guidebook packed into a double-sided print and covers everything a backpacker needs to know. It also suggests where to go, how to get the [...]
The Wrap: Habits of Malaysian online shoppers unveiled
18/09/2014 by WiT
In the news this week: Habits of Malaysian online shoppers, international tourists up for H1 2014, specialist training for Etihad Airways' trainee butlers Habits of Malaysian online shoppers unveiledMost Malaysians are shopaholics, and shopping is a national pastime for them. In fact, the country ha [...]