Dave Sifry on wonders and dangers of open, social web and where content’s going
Before David Sifry, who spoke at the WIT Conference, founded Offbeat Guides, which brought him into the travel industry, he planted the seed that became Technorati, the blog search engine. He was also on the founding board of Linux International and a technical advisor to the National Cybercrime Tra [...]
Abacus enables SilkAir customers to book preferred seat
Abacus International has implemented an interactive pre-reserve seat (IPRS) system for SilkAir to streamline flight bookings and offer customers a seamless travel experience. Depending on airline’s requirement, the IPRS system offers real-time seat information and allows airlines to provide i [...]
Almost half of buyers to ITB Asia 2010 are new
Messe Berlin (Singapore) has announced that 47% of hosted buyers at ITB Asia 2010 will be new buyers. The majority of them have been recommended by exhibitors.Some 62% of all hosted buyers scheduled to attend will represent travel markets in Asia Pacific. ITB Asia organizer, Messe Berlin (Singapore) [...]
Apps or Browsers, Mobile is it
During WIT, Siew Hoon asked numerous times the following quick fire question of panelists – Browser or App?The panelists' answers tended to favour Apps over Browsers and this might well reflect the Asian audience profile. However I like to see if there is real data – so I have been digging aroun [...]
WIT 2010: A student’s perspective
As one of the volunteers at the Web In Travel, I experienced two interesting and energetic days at the conference. I, along with other student volunteers, was in charge of social media.It was my first time attending a conference like this. We tweeted during the conference using their WITcast technol [...]
WIT Day One – Let’s talk about Search
What is search? It's a quasi blank page on your screen, with a few graphics and a small field box into which you insert your key words. The world of search has a lot of similarities across the various geographical markets, yet is also very localized, especially in Asia. A new concept in search [...]
WIT Day One – Social media rules in branding and marketing
Malaysia’s low-cost carrier AirAsia is embracing e-commerce in a big way to enhance its branding and to expand its customer base, and it has not looked back since it started its social media journey 18 months ago.Kathleen Tan, AirAsia’s regional head of commercial, said that the airline’s soci [...]
WIT Day Two – Face-Off: Content, Customisation & The Next Big Thing
Session Overview:This session brings together veteran entrepreneur Dave Sifry, founder of Technorati and now Offbeat Guides, with investor Abrar Ahmad, Partner at Travel Capitalist Ventures. Sifry will talk about where content is going, where it wants to go, how you can free it and give it context [...]
WIT Day Two – The Biggest C-Spot of All
Session Description:China. China. China. Everyone's biggest dream, yet it could be everyone's worst nightmare if one is not prepared. Yet it's a market you have to be in if you want the scale. This session will look at how the digital world has changed the Chinese travel market, from how it's change [...]
WIT Day Two – The new Customer from Philippines, Korea and Indonesia is here. Do you know them?
What do you think is the key connecting factor when trying to reach the new Customer in Asia, and which is going to be crucial for your strategy? Localization of content. Asia is like Europe, the customers are very different across all the different countries. To inform us how the customers differ [...]
