Marketing
Digital natives continue to stress dependence on hotel reviews
03/05/2019 by WiT
In a latest report measuring the impact of hotel reviews on booking behaviours, some 83% of digital natives, the largest incoming travel group, stress that reviews play a very important role in their booking decision. Booking.com is their preferred review source (68%), while Google is creeping u [...]
Record European fintech Series A funding for Checkout.com
03/05/2019 by WiT
Checkout.com, the global payment solutions provider, has raised $230m in what is Europe’s largest fintech Series A round ever, and globally the third largest fintech Series A round of all time.  Although in its seventh year of business, this is the first time it has reached out to outside i [...]
End of standard room types, robotic concierge and achieving ‘cult status’: Is this the future of hospitality?
03/05/2019 by WiT
Travellers checking into hotels today are usually greeted by guest relations personnel, stay in the traditional room types (single, double, suite or family rooms) and avail themselves of a number of services. All tried and tested, and loved by most. However, this picture is set to change as the [...]
The Wrap: Marriott expands into home-sharing business with launch of vacation rental platform
01/05/2019 by WiT
In the news: Hotels take the spotlight with Marriott making a foray in home rentals, and two partnerships – Amadeus/Restel and Amex/Booking.com – offering wider choice of accommodations to customers Hotels: Marriott expands into home-sharing business with launch of vacation rental platform [...]
Letter from Seoul: Travel market has all the makings of a K-drama like Mr Sunshine
30/04/2019 by Yeoh Siew Hoon
Someone once asked me why WiT was in Seoul. My answers were simple. It is the second largest outbound market in Asia, after China. Consumers are changing faster than traditional travel players. Into that vacuum has entered global OTAs and local startups that are rewriting the rules of the game. [...]
Grab invests in Singapore’s logistics company Ninja Van, forms partnership
29/04/2019 by WiT
Grab, fresh on the heels of adding four services in a bid to evolve from ride-hailing app to super app, announced it has invested in and formed a "strategic partnership" with Singapore-based logistics services provider Ninja Van. Terms of the deal have not been disclosed. The partnership see [...]
Helicopter ride-sharing pioneer Ascent flying high
25/04/2019 by Yeoh Siew Hoon
Ride-sharing has gone up to the skies with newcomer Ascent joining the fray with a pioneering concept – helicopter ride-sharing. The Singapore-based startup, founded last year, has already seen some initial success in Philippines where it started its service earlier this month with support fro [...]
Spoiler alert. GOT Season 8: No one dies – yet, just like online travel
25/04/2019 by Yeoh Siew Hoon
War chests have been replenished, battle moves have been made, welcome to travel’s own GOT (Game of Online Travel) Season 2019 If you are a Game of Thrones fan, you will know the first two episodes have largely been helping us to catch up on the story, and none of the main characters has died [...]
The Wrap: Lost in translation in Japan? No worries, Miko’s here to help
24/04/2019 by WiT
In the news: Focus is on Japan this week with a virtual travel concierge to help tourists explore the country, a All Nippon Airways-OpenJaw partnership, and travel giant JTB's debut at ITB China to promote sports tourism Chatbots: Lost in translation in Japan? No worries, Miko’s here to help [...]
How to gain traveller trust and loyalty in the post-booking ancillary game: study
23/04/2019 by WiT
Amadeus has released a study that looks at what it refers to as 'Destination X', defined as "the largely untapped and dynamic destination services marketplace". Elaborates the global travel IT provider: “Interest in travelling and exploring our world has never been greater. But with time in sh [...]