Marketing
Don’t be a sitting duck, join us in a deep dive into hospitality
01/03/2016 by Yeoh Siew Hoon
In between evening walks, painting and writing, I’ve been preparing the content for our first WIT Hospitality conference in Hong Kong on March 22.It’s our first hospitality-focused event and we really want to do a deep dive into the issues that are holding back hoteliers from fully embracing dig [...]
First Uber like service, Oway Ride, launches in Myanmar
29/02/2016 by WiT
Oway, the fastest growing travel company in Myanmar, has launched car on-demand service Oway Ride in Yangon.With the slogan “Your personal driver awaits” users can order the car service in Yangon “within seconds” via the Oway Ride app.The free, user-friendly mobile app is available in Englis [...]
The Wrap: From digging fossils to train rides – what children want on their holidays
25/02/2016 by WiT
In the news: InterContinental’s new traveller app for children, biggest ibis hotel for GCC, Wing On Travel’s extended partnership with SabreFrom digging fossils to train rides – what children want on their holidays Standing in two countries at the same time, walking over an inactive volcano, c [...]
VR is going to need a woman’s touch to make it real in travel
25/02/2016 by Yeoh Siew Hoon
There’s a by-now famous photo that’s been making the rounds in the digital world – it shows Mark Zuckerberg striding very confidently down an aisle in a room full of people wearing Virtual Reality headsets.What struck me in the photo was not that Zuckerberg looked inordinately pleased with him [...]
HotelQuickly enters Japan with purchase of Tonight
24/02/2016 by WiT
Last-minute hotel booking app, HotelQuickly, has acquired Japan’s domestic booking app, Tonight, paving its entry into the “Land of the Rising Sun”.With this acquisition, HotelQuickly adds its 16th country and another 400 hotels to its roster.HotelQuickly said the addition of Japan to the app� [...]
Predictions and challenges for the hotel industry: an analysis by BookLogic
22/02/2016 by WiT
The hotel industry is consolidating as multi-product businesses incorporate and acquire single-solution based companies; hotel chains continue to merge to grab a wider share of the market, while hoteliers focus on building marketing strategies for customer acquisition and direct bookings.These are a [...]
Skyscanner’s focus on product, APAC and diversification pays off
22/02/2016 by WiT
Global travel search engine Skyscanner’s investments into mobile, Asia Pacific and diversification including a booking platform are paying off, giving a double digit fillip to both revenues and gross bookings for the year ending December 31, 2015.Revenues were £120 million ($183 million), up 28% [...]
Stop Clicking Around, Hilton tells online bookers
17/02/2016 by WiT
Hilton Worldwide is asking customers to “stop clicking around” in a move to encourage direct bookings through its own channels.Its new “Stop Clicking Around” campaign – the largest ever launched in the company’s 97 year history – emphasises the benefits of booking direct and being an [...]
The Wrap: Accor to plant Sofitel So flag in Kuala Lumpur
16/02/2016 by WiT
In the news: A Sofitel So in Kuala Lumpur, Cathay Pacific's partnership with Travelport, Carlson Wagonlit Travel’s 2015 financial resultsAccor to plant Sofitel So flag in Kuala LumpurMalaysia’s capital city, Kuala Lumpur, will be the site of AccorHotels’ chic So Sofitel brand with a hotel and [...]
Expedia’s Greg Schulze on dogs, consumer anxiety and “anything that moves”
15/02/2016 by Yeoh Siew Hoon
If Greg Schulze had his way, the entire travel search process should have dog-friendly filters. The global executive of “anything that moves”, as he calls his portfolio at Expedia, moved to Singapore with his family in January and left their two dogs behind. Clearly missing his best friends, Sch [...]