Marketing
Breakout moment for safety app, Geosure as health and medical trumps travellers’ concerns
11/05/2020 by Yeoh Siew Hoon
“Remember when we met last November in Florida at Phocuswright?” asked Michael Becker, CEO and co-founder of Geosure, the safety assessment app for travellers. “It was a collection of some of the biggest and most well-known travel industry luminaries – to think that trend could be broken an [...]
Here’s what happened when Shanghai Disneyland reopened today
11/05/2020 by WiT
Good news to start the week – here are some fast facts from  Trip.com on the reopening of Shanghai Disneyland today (Monday, May 11), the biggest attraction to open in China since Covid-19 shut down the country. • The searching volume of Shanghai Disneyland and related products increase [...]
Hong Kong hoteliers, Cathay unite to send message of love to “Our Home”
08/05/2020 by WiT
The Heritage Tourism Brands group of Hong Kong has produced a video, featuring the song “Touch of Love” donated by local star Jacky Cheung, to send a message of love to its people as their city emerges from the coronavirus crisis. The group comprises luxury hotel brands such as Harilela Hote [...]
No pivot for Portier as it sticks to its guns and focuses on helping hotels earn more from fewer customers
08/05/2020 by Yeoh Siew Hoon
While many companies, whether legacy or startup, have been considering pivoting as a strategy to get through this crisis, Portier Technologies’ co-founder Deniz Tekerek feels differently. “I have thought a lot about this. If a travel company, because of this crisis, becomes an e-commerce co [...]
Domestic tourism in China will pave the way to industry recovery
07/05/2020 by WiT
China’s travel and tourism industry was badly hit with the coronavirus outbreak in January, supressing travel demand, but with the slowing down of infected cases the country is getting back to normal with lifting of travel restriction as well as the reopening of attractions and cities. The pen [...]
Living life from the waist up and, in the absence of bubble tea, I will dream of bubble travel
07/05/2020 by Yeoh Siew Hoon
This week, I got an email from fashion brand, Theory, telling me how to “dress from the waist up”, and showcasing a series of really cool jackets. Of course, the models were dressed beautifully waist down too, which is more than I can say for most of us now living life from the waist up. I [...]
Journalists in the hot seat: Learning to cover a crisis, step-by-step restarts and reporting on a post-Covid world
06/05/2020 by Yeoh Siew Hoon
Like the business it covers, travel trade media has also been caught in the crosshairs of Covid-19 and journalists are grappling with their own roles and existential questions, as editors from the Northstar Travel Group shared during a WiT Virtual event on Tuesday. As Jay Boehmer, editor in [...]
The WiT Podcast: Unity In Crisis – Episode 8: Wharf Hotels’ Jennifer Cronin on repositioning of Hong Kong and rise of women leadership
06/05/2020 by WiT
In this podcast, the president of Wharf Hotels Jennifer Cronin speaks about Hong Kong’s effective containment of Covid-19, how it can serve as a model for restarting travel, the formation of a co-funded Heritage Tourism Fund and the rise of women leadership. Hong Kong, as a destination, has b [...]
South-east Asia seeing huge direct-to-consumer shift in e-commerce, says Shopify’s Verma
05/05/2020 by Yeoh Siew Hoon
The biggest trend happening in e-commerce in South-east Asia is the direct-to-consumer shift, accelerated by the Covid-19 crisis that has seen mass migration of consumers online in the region, said Arun Verma, who’s leading Shopify’s growth in South-east Asia and China. How this translates t [...]
WiT Community Blog: “And Just Like That, Travel Is Gone” – Johnny Thorsen, travel technology innovator
04/05/2020 by WiT
With Planet Earth in lockdown, our industry at a standstill and many of us in self-isolation or quarantine at home, or grounded, this is our blog for you – it’s a way to share stories within our community, to form solidarity and foster a sense of belonging. Short essays on what we are eac [...]