Making Social Media An Asset To Your Hotel, Part 2: Operations
[This is the second posting in the series, Making Social Media an Asset for Your Hotel, by Brand Karma. The first article is available here.]For a hotel’s operations staff, daily and trended reports of guest satisfaction surveys (or solicited guest feedback) provide critical insights into oper [...]
Picking up a new form of tweet speak, awesome
So I survived Singapore’s first Social Media Week. Truth, I only attended two day events, couldn’t have survived the parties for sure. I would have felt like a chaperon and anyway, after a week of speaking about social, the last thing I wanted to be was social.But here’s the one thing I like [...]
Pinterested yet?
Time Magazine named it among the “50 Best Websites of 2011”. There is news doing the rounds that it is driving more referral traffic to third-party sites than Google Plus, LinkedIn and YouTube combined. CNN covered it as 2012’s hottest website and tech blogs can’t stop raving about its succ [...]
Yes, I can – social media experiment traveller survives in Singapore
So it’s been proven, man can live on social media alone. Well, at least, in Singapore he did. Okay, it's hardly Survivor stuff but hey, it's still worthy of an adventure worth sharing.Armed with no money, just the new Nokia Lumia, and a backpack containing 10 survival items, Parisian Martin Pasqu [...]
Armed with funds and tech know-how, SilverNeedle out to build NEXT Gen hotel
Did you know that Silver Needle is a rare white Chinese tea that’s harvested over a two-week period every year? Well, I didn’t know that and neither did Bill Black, I suspect, until he started researching for a name that would infer a sense of welcome for the new hospitality company that he’ [...]
Making Social Media An Asset To Your Hotel, Part 1
The first in a series of articles by Brand Karma on Making Social Media an Asset to Your Hotel. Over the next few weeks, we’ll share our learnings on how social media can benefit the various departments and stakeholders at a hotel or hospitality firm, and present practical ideas for how it can [...]
Hotels in Malaysia jumping onto social media for engagement
With more than 12.2 million members on Facebook – that's a 47% penetration of its population – Malaysia is no laggard when it comes to embracing social media. Currently ranked at 17th place among Facebook countries, it is seeing fast growth – in the last month alone, numbers jumped by almost h [...]
Ok, wifi issue tackled, time to wash other dirty laundry in public
On January 1, the Dusit group of hotels freed up its wifi across all properties. Every guest now gets a user name and password and hey presto, you are in. It works per device but I suspect soon one login will get you across multiple devices.Dusit is only doing what’s inevitable – Shangri-La Hot [...]
Collaboration is key to the future of travel
Travel will become more collaborative in the next decade where travel providers and travellers will work together, says the report, “From Chaos to Collaboration”, developed by The Futures Company, a global foresight and futures consultancy, and commissioned by Amadeus.The report details th [...]
New accessibility guidelines boon for people with disabilities
The U.S. government’s new accessibility guidelines, to be implemented in March, marks when hotels, airlines, attractions and entertainment venues must increase accessibility to make travelling easier for people with disabilities.The new guidelines would also allow these companies to penetrate a v [...]
