SQUEEZE Inc. selects ZUZU’s RevMate AI to power revenue management
The Japan-based smart hotel operator, running over 40 hotels and serviced apartments, adopts RevMate to enhance revenue intelligence alongside suitebook, its cloud-based hospitality operation platform
ZUZU Hospitality, a Revenue-as-a-Service platform serving 2,500+ hotels across Southeast Asia, announced today that SQUEEZE Inc., a Japan-based hospitality operator and technology company, has selected RevMate, ZUZU’s AI-powered revenue co-pilot, to drive pricing decisions across its portfolio of over 40 hotels and serviced apartments. RevMate consolidates 30+ market signals into transparent, explainable pricing recommendations designed to help hotel teams make faster and more confident revenue decisions.
SQUEEZE, the operator behind hotel brands including Minn, Theatel, and KARIO, began working with RevMate in early 2026 as part of a broader effort to augment suitebook, its cloud-based hospitality operation platform, with AI-driven revenue intelligence. Following a successful onboarding and integration period, RevMate is now supporting revenue management initiatives across parts of SQUEEZE’s portfolio, marking a significant step in ZUZU’s expansion into the Japanese market.
“Revenue management has long been plagued by data overload: too many signals, too little context, and no clear reasoning behind the numbers. RevMate was built to solve exactly that. It doesn’t just give revenue managers a price recommendation; it tells them why, citing specific competitors, demand patterns, and market signals in plain language,” said Vikram Malhi, CEO, ZUZU Hospitality
RevMate is built around a philosophy of transparent AI. Every pricing recommendation is accompanied by an explanation of the contributing factors, from competitor rate movements and local events to booking pace and flight search trends. The result is a tool that elevates the entire hotel team, not just experienced revenue managers.
At SQUEEZE, we continuously evaluate technologies that can help us improve both revenue performance and operational efficiency across our portfolio. We see strong value in solutions that not only generate recommendations but also make the underlying logic understandable for our teams. RevMate’s approach to transparent, explainable pricing support aligns well with how we think about scaling revenue management alongside suitebook, our cloud-based hospitality operation platform,” said Shinichi Tatebayashi, Founder & CEO, SQUEEZE Inc.
With over 40 hotels and serviced apartments operating across the country, SQUEEZE also develops and licenses suitebook, its hospitality platform, enabling remote operations, IoT integration, and AI-powered task automation for hotels and vacation rental operators across Japan.
