Marketing
Future success lies in personalisation and seamless travel: Amadeus
25/07/2017 by WiT
In the next five to seven years the keys drivers for success will be personalised travel experiences, enhanced by technology and artificial intelligence, and seamless travel according to a new Amadeus—A.T. Kearney report.  The study, What if? Imagining the future of the travel industry, outlin [...]
Hey millennials, here’s an airline specifically designed for you
24/07/2017 by WiT
In the past few years millennials seem to be the focus of travel companies, with many crafting ‘hip’ products to attract them and their dollars, among them funky hotels and service apartments as well as designed tours. Air France takes this a step further by launching an airline, called Joon [...]
Crans-Montana to host 2nd European Mountain Travel Summit
24/07/2017 by WiT
The 2nd annual European Mountain Travel Summit (EMTS) will be held on 9-11 January, 2018 at Crans-Montana in the heart of the Swiss Alps, which has a state-of-the-art convention centre located within walking distance from lodging and lifts. EMTS, a fully owned subsidiary of Northstar Travel Group [...]
Have yuan, will travel: Trends and behaviours of outbound Chinese travellers
20/07/2017 by WiT
The Chinese are travelling and spending, showing no sign of reducing their vacations abroad despite many key indicators showing signs of a slowdown in the Chinese economy. In fact, Chinese travellers will continue to travel and spend more in the next 12 months, according Hotels.com’s Chinese [...]
Letter from Sydney: Chatbots are hot but they are no silver bullet
20/07/2017 by Yeoh Siew Hoon
Travelport Live in Sydney kicked off with two female “robot” dancers wearing suits that were more lit up than a Christmas tree, their robot-like movements a hint of where the discussions at the one-and-a-half day conference would be heading.   Futurist Ross Dawson opened with a br [...]
The Millennial Traveller: LUXE’s Simon Westcott on the key good of travel and luxury beyond the price tag
20/07/2017 by WiT
Simon Westcott’s extensive career in the travel media industry is undisputed. His most notable roles are as the former publisher of the famed Lonely Planet guides from 2001 to 2008, being the co-founder of Mr & Mrs Smith Asia Pacific, and his current position as owner and CEO of LUXE City Guid [...]
The Wrap: Trip Assist helps APAC agencies engage with ‘always-on’ travellers
19/07/2017 by WiT
In the news: Trip Assist app for APAC agencies, CWT’s new hotel division, ‘Game of Thrones’ impact on destinations, Batik Air’s first GDS partnership with Sabre  TRAVEL TECHNOLOGY: Trip Assist helps APAC agencies engage with ‘always-on’ travellers Travel agents and TMCs in t [...]
US$30,000 seed funding awaits winner of WIT Startup Pitch Singapore; call for entries begins
14/07/2017 by Yeoh Siew Hoon
After a successful run at the WIT Japan & North Asia 2017 conference held in Tokyo this June, the WIT Startup Pitch, powered by Travelport, is now on the road to WIT Singapore (Oct 23-25). This October, another round of hopeful startups will pitch for the grand prize at the WIT Startup Pitch [...]
Guest blog: Through Personalisation, Hotels Have Many Opportunities to Win Guests’ Loyalty
14/07/2017 by Patrick Bosworth
While it seems personalisation has generated significant buzz for a long while already, it nonetheless is a strategy in the hospitality industry that still leaves a lot to be desired — especially in the hotel booking process. Personalisation can begin along many of the touch points in a travell [...]
The Wrap: Sabre pilots an AI-powered chatbot for buying and selling travel
13/07/2017 by WiT
In the news: Sabre’s creation of an AI-powered chatbot for travel, Amadeus’ new market place for APAC agents, TripAdvisor’s partnership with Deliveroo, Air New Zealand’s ‘Alice in Wonderland’ inspired safety video ARTIFICAL INTELLIGENCE: Sabre pilots an AI-powered chatbot for selling [...]