Marketing
Booking Holdings to buy HotelsCombined, which will become part of KAYAK
10/07/2018 by WiT
Booking Holdings announced on July 9 it has entered into an agreement to purchase accommodation metasearch site, HotelsCombined. The acquisition has been approved by HotelsCombined's board of directors and stockholders and is expected to close later this year, subject to regulatory approval. Term [...]
Surprise and delight or frighten: Hoteliers search for the line between connecting with and creeping out their customers
05/07/2018 by WiT
So what are hoteliers overwhelmed by when it comes to leveraging consumer data and what are their priorities in an increasingly digitalised world? Some answers emerged during the Facebook APAC Hotels Summit held in Singapore in June during a panel discussion of three hoteliers – Emilie Couton ( [...]
The Wrap: Lufthansa expands its innovation hub digitisation unit to Singapore and Shenzhen
04/07/2018 by WiT
In the news: Lufthansa launches innovation hub in two Asian cities, Softbank invests in handy, FCM and Sabre have new executives Travel Technology: Lufthansa expands its innovation hub digitisation unit to Singapore and Shenzhen Strong growth in Lufthansa’s business in Asia has prompted [...]
Game on as LINE enters travel: Key lessons from WIT Japan & North Asia
03/07/2018 by Yeoh Siew Hoon
There we were at WiT Japan & North Asia speaking of the disruption taking place in travel and the day after we wrap up our two-day event comes the news that LINE, Japan’s main messaging app, is getting into travel. The news release said that LINE Travel “would be a comprehensive travel se [...]
New tech jazzing up destination marketing
28/06/2018 by WiT
When Singapore wanted to showcase its new brand campaign “Passion Made Possible” and change travellers’ perceptions of it as a stopover destination in the British and German markets, it turned to Expedia Media Solutions to deliver a multi-faceted digital marketing campaign. “Destination m [...]
Sabre integrates Booking.com listing into lodging platform, boosts accommodation offerings
28/06/2018 by WiT
Agency customers of Sabre will soon have access to all Booking.com listings, including its alternative lodging listings, through the Sabre Content Services for Lodging, in a new agreement between the two companies. The new lodging solution, which will officially launch later this year, has also i [...]
The Wrap: Amadeus-Adobe partnership brings improved airline experience to travellers
27/06/2018 by WiT
In the news: Providing a “seamless” travel experience and ensuring customer satisfaction across all touch points of a journey seem to be the focus of many airlines, which are implementing solutions and entering partnership to do just that. Featured - the Amadeus-Adobe tie-up, SITA’s bag tracki [...]
Letter from Tokyo: So who wants to be a Disaster Chef or a Super Chicken?
27/06/2018 by Yeoh Siew Hoon
Last night, I was having dinner at one of the many hole-in-the-wall Japanese restaurants in Tokyo that every traveller likes to boast about discovering when I had a culinary epiphany of sorts. Based on a recommendation from a local (the best kind there is), this one was called Hanawasabi, serving [...]
Peach and Vanilla merger will create Japan’s largest low cost airline, says Inoue
26/06/2018 by Yeoh Siew Hoon
What do you get when you merge peach and vanilla? If you know your desserts, you know you’d get a Peach Melba. Merge two airlines called Peach and Vanilla though and you will get Japan’s largest low cost airline and the country’s third biggest carrier. Speaking at the CAPA North Asia LC [...]
Is travel a “Wandermust”, or wanderlust? Join in the quest for the answer
26/06/2018 by WiT
That’s the question Scoot is attempting to answer, employing a world-renowned expert in Genetics, Human Biology and Neuroscience to do so. Dr. Richard Paul Ebstein of the National University of Singapore has been tasked to prove how travel is embedded in our blood. Engaging Scoot employees and [...]